Welcome to Word Perfect

Clear, crisp content

Word Perfect is a professional copywriting agency which makes words work effectively for your business success. I write for clients across Ayrshire, Glasgow and the UK, creating copy which will sell their products, raise their profile, engage with customers or simply entertain an audience. Whatever channel you need words for – digital, print or broadcast – I can give you the right ones to help you outshine the rest.

About

Let's talk

If you’d like an informal chat about your project, please give me a call.

Contact

Work

Web Copy

Concise and compelling content which is both audience and SEO friendly - the right tone of voice with the right keywords to help you move up the rankings.

Newsletters & Magazines

Professionally friendly publications to engage with internal and external audiences.

Corporate Brochures

Quality content to show potential customers how switched on and relevant you really are.

Campaign Resources

Co-ordinated communication across on and offline channels to get your message across.

Reports & Policies

Box-ticking publications without the dullness or double Dutch – crisp content in Plain English that people will actually read.

Promotional Material

It’s showtime! Persuasive and targeted copy to sell your services, products, ideas, event or cause.

Websites

elizabethwallace.co.uk

Feminine and even a little bit fluffy, this bride-centred site reflects the company’s meticulous care and attention to detail in restyling and fitting wedding gowns to perfection

Websites

quantumsol.co.uk

‘Chunks’ of text written in a professionally friendly tone, offering the right mix of services, case studies and company values for a leading quantity surveying consultancy

Reports & Policies

Atrium Homes

Annual Reports and ARC Reports to meet the requirements of the Scottish Housing Regulator for this Kilmarnock based housing association

Newsletters & Magazines

Digitalk

High quality, monthly internal magazine to inform and entertain thousands of BskyB supply chain staff, twice shortlisted for a Scottish Communication Award

Promotional Material

Discover North Ayrshire

16 page tourism guide, fully researched and written, to promote both traditional attractions and less well known parts of North Ayrshire

Promotional Material

Highland Fayre

Direct mail campaign to increase customer spend for a luxury hamper company, based on a series of four cartoon-style mailers, featuring the antics of loveable Scotty dog, Hamish!

Creative copywriting

For marketing and corporate communications

Stuck for words?

I'll help you find your voice

Words that work

Written communications to support your business success

Welcome to Word Perfect

Clear, crisp content

Let's talk

Work

Web Copy

Newsletters & Magazines

Corporate Brochures

Campaign Resources

Reports & Policies

Promotional Material

elizabethwallace.co.uk

quantumsol.co.uk

Atrium Homes

Digitalk

Discover North Ayrshire

Highland Fayre

“We’ve worked with Gillian for a number of years and have always found her to be the consummate professional. She has improved our brand by making our written communications more reader friendly, whilst reinforcing our corporate image.”

“We’ve found Gillian to be a very positive and professional influence and are always impressed at what she can produce with only a few pointers and a brief discussion. I would have no hesitation in recommending Gillian’s services.”

“Gillian’s marketing expertise is reflected in her copywriting, as she understands exactly what your content must say and do. It’s quite unusual to find someone skilled in both fields, and we’ve been fortunate to have Gillian support our corporate communications for several years.”

“Gillian impressed across a range of aspects, particularly our literature. Her support, professional knowledge and personable approach has played a telling role in helping us improve our external written communications. I would fully recommend her to all other providers across the sector.”